top of page
  • Writer's pictureDavide Ferrari

Negotiation Series #2: Labeling Technique

Negotiation can be a tense and stressful process. It is important to be able to de-escalate the situation and build rapport with the other person. One powerful technique that can be used to do this is labeling.

What is labeling?

Labeling is the act of identifying and naming the emotions that the other person is feeling. This can be done by using phrases like "I hear that you're feeling frustrated," or "It sounds like you're feeling angry."

The labeling technique is a communication strategy that comes from the field of psychology. It was first developed by Carl Rogers, a psychologist who is known for his work on client-centered therapy. Rogers believed that in order to build rapport and trust with clients, it was important to acknowledge and validate their emotions. He developed the labeling technique as a way to do this.

Why is labeling effective?

Labeling is effective because it helps to defuse tension and build rapport. When you label the other person's emotions, you are acknowledging their feelings and showing that you understand them. This can help to calm them down and make them more receptive to your arguments.

How to use labeling effectively

Here are a few tips for using labeling effectively, while following the safety guidelines:

  1. Be respectful. Don't use labeling as a way to attack the other person. Use it as a way to understand them and build rapport.

  2. Be specific. Don't just say "you're angry." Instead, say something like "you're feeling angry because you feel like I'm not listening to you."

  3. Be mindful of the other person's cultural background. In some cultures, labeling may be seen as a sign of disrespect.

Example of how labeling can be used in negotiation:

Other person: "I'm really not happy with the way this deal is going." You: "You're not happy with the way this deal is going. You feel like I'm not listening to you."

In this example, the negotiator simply labels the other person's emotions. This shows that the negotiator is listening and that they understand the other person's frustration. It also helps to defuse the tension in the situation.

Conclusion

Labeling is a powerful tool that can be used to defuse tension and build rapport in negotiation. It is a simple technique, but it can be highly effective. If you are looking for ways to improve your negotiation skills, I highly recommend using labeling.

Additional tips

  1. When labeling, focus on the key emotions that the other person is expressing. Don't just label every emotion that they feel.

  2. You can also label the other person's body language or tone of voice. This can help to create a deeper sense of understanding.

  3. Be mindful of the other person's cultural background. In some cultures, labeling may be seen as a sign of disrespect.

2 views0 comments

Recent Posts

See All

Negotiation Series #4: the "No" rule

Discover the 'No' Rule's psychological magic, transforming rejection into collaboration, insight, and successful outcomes in deals.

Comments

Rated 0 out of 5 stars.
No ratings yet

Add a rating
bottom of page